With the text analysis functionality, you can gain better insight into the given open answers from respondents. Through a manual action (i.e., classification), you can manage categories yourself, link categories to open answers, and assign a sentiment to each open answer. The assigned categories and sentiments can only be viewed on the ‘Analysis’ page. You cannot download this data.
Managing and adding categories
Go to the menu and select ‘Analysis’, then click the ‘Manage categories’ button to create new categories or to enable, disable, or delete existing categories. This button can be found in the upper right corner of the page.
A pop-up will then appear. Type the desired category name in the text field to the left of the plus icon. Then click the plus icon to add the category.
In the example below, the category names are: ‘Price’, ‘Service’, ‘Quality’, ‘Speed’, and ‘Image’. Newly created categories are shown as inactive by default. This is indicated by the dark grey background color of the category, as shown in the example below for ‘Service’ and ‘Image’.
You can activate categories by clicking on the category button. Active categories will appear as options for the open answers. The category button of the activated category will then receive a background color, as shown in the example for ‘Price’, ‘Quality’, and ‘Speed’.
Linking a category to an open answer
When a category has been activated via the ‘Manage categories’ button, it appears as an option for the open answers.
Link the desired category to the open answer by clicking on inactive categories (those with a dark grey background). A category becomes active and linked once its button receives a color. See the example below for the active and linked categories ‘Quality’ and ‘Speed’ for the first open answer.
The assigned categories can only be viewed on the ‘Analysis’ page. You cannot download this data.